Merchant opens new salon
Published on 5/9/2008
By Jason Lesley
jlesley@gtowntimes.com
Ernie Merchant learned the art of hair color while working 26 years in southern California salons.
He moved to Georgetown three years ago and began building a clientele while working at Costa Brava.
Now, he has opened his own shop, Trendy Salon, at 300 St. James St.
"I am originally from a small town in Maine," Merchant says. "Georgetown has been great to me. All around, it has exceeded all my expectations and received me very well professionally."
Merchant likes his new location at the corner of St. James and Duke streets. It's highly visible on a busy street. The building formerly housed the Dare to Be Different beauty shop, but has undergone a complete makeover as Trendy. Inside is all new from floor to ceiling, including work stations, after a five-week renovation. There's a new awning and landscaping outside.
"I wanted an adult, contemporary environment," Merchant says. "The people at City Hall's Building and Planning Department, Steve Stack and Sabrina Morris, did a lot to help me get open and get through the bureaucracy. And owners Melvin and Barbara Huell have been extremely cooperative in the remodeling."
Merchant is looking for experienced stylists to join Grace Waddell and Merci Thomas, formerly of Costa Brava.
"People here have been absolutely fantastic," Merchant adds. "A majority of my clients come from the beach, but I wanted to be a part of the community where I live. In southern California, everyone's anonymous. I wanted to live in Georgetown and be a part of the community. That's important for me."
To make an appointment at Trendy Salon, call 546-1233.
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